iPhone application development is one of the hottest fields in
the world of information technology these days. Many programmers have
found instant fame and fortune by writing killer iPhone applications.
It's true that these apps are fairly cheap, but if you write one that
goes viral, you can make a lot of money. But here is the challenge. How
do your write a viral program for mobile phones? Not every app is going
to make it, and you could end up spending hours working on an app that
ends up producing no real results. Here are a few factors that have
helped web-apps go viral on iTunes:
Writing code may not be difficult for you, but getting your app to go viral is not as easy as it sounds. Keep things simple and provide value, and you are on your way.
- Simplicity: you want a program that is easy to use. You don't want your users to have to be rocket scientists to play with your product. The more difficult you make your program, the less success your are going to have.
- Usefulness: this really applies to business and utility web-apps. You need to solve a problem and address a need. You can't just introduce a product for the sake of doing it.
- Innovation: sometimes the simplest ideas take off because nobody has thought of them before. Take iFart for example. It's very simple but has made its developers a lot of money.
- Price: your product can be priced from $0.99 to $20. Sometimes, you get more value by giving it all for free. In fact, a lot of companies have gained a lot of exposure by giving away freebies. Make sure you don't price it too high or you are going to turn people off.
- Support: be responsive. Provide them with support, and you'll reap the rewards.
- Updates: your job is not done once you have finished coding. You should listen to your customers and provide them with features that they need.
Writing code may not be difficult for you, but getting your app to go viral is not as easy as it sounds. Keep things simple and provide value, and you are on your way.
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